Apple CEO Tim Cook today said the Mac just had its “best launch week ever for first-time Mac customers,” which suggests that the new MacBook Neo has been a hit with customers buying their first laptops or switching from Windows.
This comes after the MacBook Neo launched on Wednesday, March 11. In the U.S., the laptop starts at just $599, or an even lower $499 for college students.
Mac just had its best launch week ever for first-time Mac customers. We love seeing the enthusiasm!
— Tim Cook (@tim_cook) March 20, 2026
Popular Stories
iPhone 18 Pro Launching Later This Year With These 12 New Features
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another six months or so, there are already plenty of rumors about the devices. It was initially reported that the iPhone 18 Pro models would have fully under-screen Face ID, with only a front camera visible in the top-left corner of the screen. However, the latest rumors indicate that only one Face ID component…
Apple Has Now Unveiled Eight New Products This Month
Apple has unveiled a whopping eight new products so far this March, including an iPhone 17e, iPad Air models with the M4 chip, MacBook Air models with the M5 chip, MacBook Pro models with M5 Pro and M5 Max chips, an updated Studio Display, a higher-end Studio Display XDR, and now the AirPods Max 2 this week. iPhone 17e features the same overall design as the iPhone 16e, but it gains Apple’s…
Here Are Apple’s Release Notes for iOS 26.4
Apple provided developers and public beta testers with the release candidate versions of iOS 26.4 and iPadOS 26.4, which means we’re going to see a public launch as soon as next week. The RC versions of the software include Apple’s official release notes, giving us final details on what’s included in the update. Apple Music - Playlist Playground (beta) generates a playlist from your…