Fashion has long been a key contender at the Olympic and Paralympic Games, with a myriad of athletic brands, mass labels, and luxury houses dressing athletes for opening and closing ceremonies, and nail-biting competitions in between. Halston outfitted Team USA in flared-legged pants for the Motreal Summer games in 1976; the Roots pageboy caps designed for Canadian athletes in 1998 were worn by Olympians for years to come; Armani, Christian Louboutin, and Stella McCartney have all designed Olympic looks. With LVMH sponsoring and Paris hosting, though, the 2024 Olympics are shaping up to be the most fashionable games yet.
Margaret Senesac (Ralph Lauren)
This was evident yesterday at Ralph Lauren HQ in Midtown Manhattan, where the label unveiled Team USA’s opening and closing ceremony uniforms, as well as off-duty looks for the Olympic Village. (The latter are part of a collection available to shop, out today.) The opening ceremony uniform is marked by a tailored, single-breasted wool blazer in navy with red and white piping; the closing ceremony will see athletes in denim moto-inspired jacket and coordinating white jeans.