How to sign up for Amazon Prime ahead of Prime Day 2023

Amazon Prime Day is finally upon us and exciting deals await on electronics, clothes, makeup and more — but there’s a catch. To access exclusive Prime Day deals, shoppers must first sign up for Amazon Prime and opt for a free 30-day trial or a full subscription.

Subscribers can save plenty on big brands like Apple or get really cool deals on video games if they shop on Prime Days July 11-12, and they’ll also gain other Prime benefits, such as free delivery and hours of entertainment thanks to full access to Amazon Video, Amazon Music, and Prime Gaming.

Here’s how shoppers can sign up for Amazon Prime:

Total Time

  • 5 minutes, email address or phone number

Step 1:
Go to the Amazon Prime sign-up page and click on Start your free 30-day trial.

You can find the link here(opens in a new tab).

Step 2:
Input your email if you have an existing Amazon account or click on Create Your Amazon account.

A new sign-in page will open up on the website. Input your email or mobile number and password if you have an existing Amazon account or click on Create Your Amazon account. If you make a new account, you’ll need to provide some basic information such as name, email, and password.

Step 3:
If you’re creating a new account, follow the steps to verify your email with a One-Time Password.

If you choose to create a new account, Amazon will send an OTP to your respective email address or mobile number for account verification. If you are using an existing account, skip to Step 5.

Step 4:
Input the OTP and click on Verify.

Once the OTP verification page appears on the screen, input the code and click on Verify.

Step 5:
Sign up for your free one-month trial or purchase a full subscription.

Now users have two options: sign up for a free one-month trial or purchase a full subscription, though many users might not qualify for a free trial if they have already availed it in the past with the same email or phone number. If you are purchasing a subscription, click on one of these four plans to become a prime member: Monthly Prime Membership — costs $14.99 per monthAnnual Membership— costs $139 per year or under $12 monthlyStudent Monthly Membership — costs $7.49 per month; students are eligible for exclusive offers including a 6-month free Prime trial.(opens in a new tab)Prime for government assistance recipients— costs $6.99 per month (must verify eligibility)

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